yes... it is delicious

/

This was an exciting find from Whole Foods the other day.
I've tried gluten free and egg free bread from McEwans for a whopping 9$ that fell apart in my hands which made it even difficult to toast, and once toasted tasted quite plasticy.

So when the guy behind the check out at Whole Foods said "oh this is good bread", I thought ya ya sure.
But he was right! And the label is correct too! And 2 $ less.
Now I have something to go with my morning avocado....

Their website is here.

This made me wonder - Imagine it tasted like crap but its name is Delicious? And it reminded me of high school class mates, one was named Precious and another Dulce (which means sweet in spanish). Were they really that precious or sweet? They had to live up to that! Proper naming of things is important. Or else people just feel jipped. Just thinking aloud...